My One on One gift that keeps on giving...Double or even triple your referrals received Value with this very simple question.
Let’s be real, we all joined BNI to increase our sales ratio, right? Come’ on, am I wrong on this? I don’t believe so.
We joined BNI for the referrals and we are doing pretty well with it, so why should I? The referrals are coming, some are ok, and some are pretty good. What if, you found a way to not only increase your referrals received but doubled or even tripled their dollar value? Would you do it?
You are probably thinking about how - What is it that would increase this “value” for others to sell for me? What is that I could do differently than I already am? Can my 60 second spot be better? Should I try a completely different angle with it? Don’t I already do enough for my BNI group that they should want to give me their all?
The answer to all of these questions is a flat NO. No you don’t. Or you would not be reading this right now.
Want to know the secret I am using to get this kind of return?
You have all heard that BNI is all about giving. The old bni chant -Give business to others and they will give to you. Ok, so you have given your members referrals. But what if you gave them the gift of the Golden Goose?
Ok now you should be asking what is the Gift of the Golden Goose?
· The one time sale = Golden Egg
· The referral that turns into Multiple sales = Golden Goose
Which one would you like to get? Or give?
In my BNI group I have started a new way to GIVE to them. I will sit with each member individually (in our One on Ones) and find out what/who their biggest desire to meet would be and then find a way to get them in that door. I ask many questions to not find the single sale but seek out who would be in their “power team” and then I go find them.
When I bring them to the group meeting and/or make the introduction, that member is now more than willing to reciprocate on that very level.
What has come from that has been this is that they ARE reciprocating. I am now, getting the appointments of a life time. Some appointments are ones that I have worked very hard to get into, without much success. Not any longer and not just one, but many.
It has to do with SHARING that 6 degrees of separation, and has brought my business to a whole new level.
All from 'GIVING' a simple gift.
Cheri J. Williams
http://www.best-internet-strategy.com/
http://www.beneficialbusinessbuilders.com/
Founder and current VP of BNI Whitefish Montana
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